Self Branding Ideas

Self Branding Ideas

For the beginning of this module we had to get to know ourselves a bit better and see other peoples opinions about ourselves. This would help identify ourselves when creating our own brand.  This is a list of a bunch of things I related with myself and the kind of things I am currently in to.

• Coffee
• Cheese
• Socks
• Music
• Gigs
• Punk
• Too much hair
• Only Irish swear words
• Star Wars
• Bass guitar
• Black
• Tattoo culture
• Getting kicked out of places
• Zines
• Fan-zines

After that I had to see what other people thought of me and answer peculiar questions. These are some of the answers.

• Weak at tearing paper
• Likes revenge?
• Serial head-bobber
• Is weird
• Squints eyes too much
• Has a nice design account
• Spells his name wrong (I don't)
• Bad manipulation skills
• Accidentally kicked a homeless mans change over
• Had a bottle top necklace
• Hasn't had a haircut in two and a half years

I don't know how useful these will really be in identifying my own brand but maybe I could include this somehow for further character. Then I narrowed all these things down to the key and most important parts. I did this so I could perhaps identify some sort of style or outcome I would create to represent myself as a brand.

• Good routine
• Coffee+cafes
• Cheese boards
• Punk music
• Gigs
• No hair cuts!
• Zines/fan-zines
• Funky socks
• Pubs not clubs

I combined all of this together and came up with a strong initial idea. I wanted to re-invent fan-zines from the 70's and 80's that were made for punk bands. I haven't decided if I will do it about punk or something completely different, whilst using the punk aesthetic with a modern graphic design input. Maybe I'd have to make it about something that is important today. Or maybe I could create it all based upon the design of those old fashioned zines. For this kind of work I have been heavily influenced by Slash magazine, Raymond Pettibon and Winston Smith. Finally I 'd think of a name for this brand. A few ideas so far are 'New Hit', 'RufBuf' and 'New Revolution'.